Former smelly sisters - Neige and Pippa - who needed an antidote to their own unfortunate natural musk. Searching for an EFFECTIVE deodorant, especially one that was CLEAN AND STYLISH was an unsavoury lifelong challenge.
Being stinky, but smart, naturally they created some. It's because they feel lymph nodes, the planet and its inhabitants (YOU) are important business, that they decided to share their creation with ALL people and founded Routine. We believe armpits are lovely and deserve the best, just like every other inch of our flesh covered selves.
Since 2011, they have created cream deodorants for everyone, from the base of the Rocky Mountains - Calgary, Canada. Based on a large scent selection, they have gradually expanded the range to include oils, creams, soap, shampoo & conditioners. Their credo is to offer beautiful, natural personal products that feel and smell incredible. To compliment your pheromones, so that you smell like you, only better! To produce kinder to the earth and not least, to bring joy and fun into the bathroom.
Smell how you want.
Smell how you feel.
SMELL IN COLOUR.
ONLY CLEAN IN YOUR ROUTINE. Routine uses only the best quality ingredients in all the products. Organic, when possible. Here is a list of the key ingredients that go into the bespoke formulas, so you know exactly what you're putting on your skin.
Kaolin Clay | Calendula | Cocoa Butter | Shea Butter | Rosehip Oil | Sea Buckthorn Oil | Essential Oils | Coconut Oil | Beeswax | Prebiotics | Activated Charcoal | Magnesium | Black Cumin Oil | Argan Oil | Myrrh | Frankincense | Rose | Neroli | Raspberry Seed Oil | Tonka | Cardamom Oil | Rosalina Oil | Jojoba | Vitamin E | Clary Sage | Vetiver Oil | Patchouli | Orris Oil
